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Wednesday, 13 August 2014

How to add your products to Junglee?

In the previous post we discussed about Junglee Feed Optimization tips, here in this post the methods and acceptable values for mandatory and most important fields are explained.

Junglee.com is a shopping service by Amazon which enables customers to find products from Online and Offline retailers in India. Amazon allows online retailers to add their products to Junglee.com at free of cost. Customers are redirected to your site from your listed products on Junglee when they click on “Buy on Seller site” button.

Amazon has some predefined formats to upload online retailer’s products in Junglee. The classifications are as below.
  • Automotive
  • Books
  • Cameras and Accessories
  • Consumer Electronics
  • Clothing and Accessories
  • Computers and Accessories
  • Health and Personal Care
  • Home and Garden
  • Home Entertainment
  • Home Improvement
  • Jewellery
  • Movies and TV
  • Music
  • Pet Supplies
  • Shoes and Handbags
  • Software
  • Sports and Outdoors
  • Toys, Games and Baby
  • Video Games
  • Watches
  • Wireless
The above predefined templates will have relevant attributes to describe the specifications of the product. Also there is a default template for uploading any type of products.

To download the default template click here.

After getting the template you need to create an account in https://sellercentral.amazon.in to upload your products.

In the template mentioned above the fields mentioned with Red color are mandatory, fields mentioned with yellow color are recommended fields to describe your products and the fields with blue color are recommended fields to add additional information about your product.

Let us discuss about the fields and how to fill them to upload your products on Junglee.com

Mandatory Fields

Below mentioned are the mandatory fields to be filled to upload your products
  • SKU
  • Title
  • Link
  • Price
  • Delivery Time
  • Recommended Browse Node
  • Standard Product ID
  • Product ID Type
  • Category
Aceptable values for mandatory and most important fields are explained

SKU

SKU is the acronym of Stock Keeping Unit. SKU can also refer to a unique identifier or code that refers to the particular product. An unique identifier for each product assigned by you. After you have established a SKU for a product do not change it.

SKU can be an alphanumeric string which can be of 40 characters at the maximum. SKUs are case sensitive.

Title

This field is the name of the product which you are going to upload on Junglee. The title of the product should be more descriptive. Your title should be descriptive and accurate. It should be between 4-8 words long and include information like Brand, Model, Manufacturer, Model Number, Product Name and Defining features.

If you are going to add a product, say boys pant. The title can be as “Lee Boys Jeans Blue Color” which can make your product to be displayed on Junglee search.

Title can be an alphanumeric string which can be of 500 characters at the maximum. No HTML tags allowed

Link

Link is the product page URL. This is an extremely important field, since this will be the URL that directs customers to the product on your Web site.

Live URL should be used, don’t use out of stock products and http:// should mentioned in URL

Price

This field specifies the price of the product. For India the amount should be mentioned without Rs. or any other symbol. The field should have only numerical characters.

Delivery Time

The Delivery time that will be taken to ship the products after the time of purchase. You should mention as “1” or “2” (without quotes) based on the time.

Select one of the following options:
  • 1= 1-3 days
  • 2= 4-7 days
  • 3= 7-14 days
  • 4= More than 14 days
Recommended Browse Node

This is the most important field. The value you give in this field will decide in which category of Junglee your product should fall.

Search for your product in this directory http://rbn-mapping.host22.com/ to identify the browse node and decide in which category your product should be listed.

For example if your product is boy’s pant, search for “Pants” and your product should be listed in this browse node “792123031”. The mentioned number is the browse node for boy’s pants.

Standard Product ID

An alphanumeric string which uniquely identifies your product. This could be a UPC, EAN or GTIN.

Mentioning the Standard Product ID will make your product live on Junglee.com as soon as you upload it.

Product ID Type

Product ID Type can be any one of the below
  • UPC
  • EAN
  • GTIN
Other Important Fields though they are not mandatory.

Images

Images can make the product more descriptive and can lead to conversion, without seeing the product image the customers may not buy the product. JPEG, GIF and PNG image formats with minimum size of 10x110 pixels should be used.

Description

Description of the product is more important so that the customers can get a detailed knowledge about your product. The description can be within 2000 characters including spaces.

Keywords

Keywords are the terms which help your products to get ranked on Junglee.com search.

For example if your product is boy’s pant of Levis brand. The keywords can be as “levis boys pants”, “boys pants”, “pants for boys”, “levis pants”

Only if you have mentioned keywords for your products, your products will rank on Junglee search.

Totally we have 5 keywords filed and every keyword filed can contain 50 characters.

Availability

This filed has to be filled to make your products live on Junglee, only if the value is filled people can reach your site from Junglee. The Value should be either “true” or “false”.
  • True – Product is available
  • False - Product is not available
Product Status

After uploading your products to Junglee, you can see the status of your product in any of the below format. These two statuses appear only if there is no error in the fields you upload.
  • Targeted
  • All
Targeted: This appears if any one of the recommended fields is missing. You can see the product live on Junglee but it will not be listed on Junglee’s search.

All: Every mandatory and recommended field is perfect and the product will be available on live and also in Junglee search.

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