Google Shows Related Searches & Answers

Google now shows related searches and answers for those related search queries in its SERP. This can decrease the CTR of the pages which are information related.

Please find the screenshot below for reference.

Price Of Products In Knowledge Graph

Google now shows prices of the products in knowledge graph. When I searched for the keyword "Tata Nano Price", I got the below result.

Google Pays Homage to APJ Abdul Kalam

Google displays a black ribbon on homepage of Google India in memory of A. P. J. Abdul Kalam. This is the first time anywhere in the world that Google has displayed a black ribbon to pay tribute to an individual.

Proud to be an Indian

Songs Of Movies In Knowledge Graph

Google now adds songs of the movies in knowledge graph. Search for "Thuppakki Songs". Google gives list of songs and the singers list in knowledge graph.

Find the screen shot below.

Google Now Solves Geometric Queries

Google now solves Geometric Queries.

Search for the query  "Perimeter of  a Triangle"

Look at the knowledge graph below to find the perimeter of a triangle

Knowledge Graph With Translation

The  previous post about knowledge graph was about movie reviews and actor carousels but now Google now improves its knowledge graph with translation option and trend for the search term.

For Example search for the query "What is Android" and look at the screen shot of the knowledge graph appearing.

Website Information in SERP

Google now includes a new option in SERP. Google now adds a button near the URL to view the info about the site. A screen shot is give below for example

When clicked on the highlighted button you can view the information about the site. The information displayed in the dropdown is the precise version of the information displayed in Google Knowledge Graph.

This option is now available only with Google.com. Hope these features will be implemented in other region versions of Google too.

Artist Carousel and Knowledge Graph

In the previous posts about movie reviews in knowledge graph the discussion was about the movie reviews by Google from sites like moviecrow.com and imdb.com. Now Google has implemented scroll option in knowledge graph. Search for the term "Yuvan Shankar Raja" who is a popular musician in Kollywood cinemas. The popular albums, theme musics and his songs are being displayed in the scroll option of the knowledge graph. 

Also it displays the Movie name to which the songs belongs and the year of the release of the album/song/movie.

Below is the screen shot, the marked portion is the scroll option.

When clicked on any one of the item in the scroll it takes you to a carousel with navigation option.

For Example click on the item "Idhu Varai" from the scroll box, you will taken to a carousel as listed below

The marked portions are the navigation to move around the other songs/albums.

Video Embed in Google's SERP

Google Now displays video embeds in SERP for video related content and searches. Search for the albums of Michael Jackson

1. Billie Jean
2. Thriller Michael Jackson

You will get SERP with video embeds integrated in it.

For example look at the video embed for the search "thriller michael jackson"

Google's Private and Public Search Toggle

Google has now implemented a new change in its search option. It now displays two new buttons called "Show Private Results" and "Hide Private Results".

For example:

Look at the below search with "Show Private Results"

Look at the below search with "Hide Private Results"

This option is right now available with only a certain browsers. This implementation was performed using Mozilla Firefox.

Private Results: The private results are results which are based on your browsing history. The browsing history will be collected when you are signed in to your Google account. Google collects your interest of browsing from Gmail, Google Calendar and Google+. The pages and information which you +1 from your Google+ account contribute more in collecting your interests.

Suggestion In Instant by Google

Google now shows suggestions in Google Instant. Search for the term "soori" in Google.co.in it shows you suggestions in Instant.

When clicked on the suggestions it takes you to the appropriate search with their most relevant search term. For example Click the suggestion "soori - Film actor" it takes you to the search term "parotta soori"

You can also try by clicking the suggestion "soori - Duniya Soori, Film Director"

Google Ads in Instant

Google now displays ads in Google Instant(Mobile Search). The screen shot has been displayed below.

Movie Reviews in Knowledge Graph

Google now displays movie reviews as knowledge graph with rating from popular movie review sites like moviecrow, IMDb and many other movie data base.

For example look at the below searches.

These type of results help users to get their results easily but makes webmaster to loose all their organic visits. Share your opinions in comments.
 

Custom URL for Google+ Profile

Google now allows Custom URL for profiles too as Facebook does.

Here is the criteria to be followed and maintained to Get your custom URL.

1. You should have a minimum of 10 followers
2. Your profile should be minimum 30 days old
3. Your profile should have a profile picture

If your profile has the above mentioned criteria you will get an option to get Custom URL under

1. Go to Profile->About-> Links
2. Now Click "Get a custom URL"
3. You will be allotted a URL and in some cases you will be asked to add some numbers or alphabets to make your profile unique.
4. After entering the required URL you have to check agree to the terms
5. Click change URL.
6. You will get a password to your mobile number to make the Custom URL. Type the received code and click confirm.
7. Now the custom URL for your profile is ready. 

For example look at these profiles

1. https://plus.google.com/+RajKumar1989
2. https://plus.google.com/+RajKumar6

Google's changes in their visual

As discussed in our previous post about Google' Changes in Site links and Navigation, now they have made another update in their appearance and site links.


When you click "sign in"

 a new login page appears

 

 Also they are trying a new appearance for site links and it is in test phase. Below is the screen shot of the new appearance of site links. 

Google Ads in Gmail Inbox

Google now displays ads in your Gmail "Inbox" under the folder "Promotions"

Google has already added all their products and conglomerates in Display network. My opinion says now Google concentrates only on Paid searches and Displaying ads.

Smart Phone user gets only Google local listings and ads for their searches rather than organic listings.

The first seven positions of SERP in mobile are now occupied by Sponsored ads, Maps and Google Places.

Look for this keyword "packers and movers"

In future finding organic results in SERP will be difficult?

Share your opinion in Comments. 

Google's Navigation Links Updated

Google has made a test phase in their navigation links including Google+(your G+ profile), Maps, Drive and Google Play in their drop down menus, which makes users navigate and browse through their site more easier and comfortable.

Please look at their new look.

For information to @+Rand Fishkin , +Search Engine Land, +Danny Sullivan, +Mark Zuckerberg

Site links Appearance in Google SERP Changes

Google has now changed their site links appearance in their SERP.

Google has made some modifications in appearance of site links in their SERP, which makes users to identify pages of site for which they have Googled.

Search for a brand sulekha.com in google. 

Google displays flight details

Google now displays flight details in knowledge graph. Google knowledge graph now grabs visits and the organic results in SERP fails to get organic visits though they rank first.

Search for "Flights from FRA", which gives a set of flights that depart from Frankfurt in Germany to various locations of the world. When the "+ Show all non-stop routes from Frankfurt" is clicked the Knowledge graph occupies the entire first page of SERP.

 

Results for the keyword "Flights from Chennai"